Dryness Test
Degree dries quicker than any other antiperspirant. But don’t take our word for it.
WE MADE A
CANNON TO PROVE IT
During the 70s there was a huge decline in the use of antiperspirants. In markets like the States and Canada, where stick deodorants reign supreme, we created a product demo reminding people how to use antiperspirants.
Role
Creative team.
Responsibilities
Created, developed and produced entire global campaign.
Agency
R/GA London